(GYSS #81): How To Start A Career In Marketing with Heather Ann Havenwood

“If you have a hard time asking people for money, you’re going to have a hard time with entrepreneurship.”

Heather Ann Havenwood next guest is the CEO of Havenwood Worldwide, LLC and Chief Sexy Boss. She is a serial entrepreneur and is regarded as a top authority on internet marketing and business strategies. Since marketing her first online business in 1999, she has played an active role in the online marketing world since before most even had a home computer.

I wanted to get Heather on the show so I could geek out with someone who is just as passionate about marketing as I am. We chat about how she got her career started and how best to market your product or service-based business.

(GYSS #80): Finding Work That Fits with Scott Barlow

“If you just focus on your passion, it’ll leave you pretty frustrated most of the time.”

Scott Barlow is the Founder of Happen to Your Career, a company that helps you stop doing work that doesn’t fit, figuring out what does and then teaching you to make it happen! He has been helping people develop their careers and businesses for over 10 years as a Human Resources Leader, Business Development Expert, and Career Coach. With over 2,000 interviews worth of experience from his HR career, he interviews others telling their story of finding work they love on the Happen to Your Career Podcast.

How do I find work I’m passionate about? Scott helps us answer this question. We discuss his journey from employee to entrepreneur, myths about finding your “passion” and the work landscape has changed in the last 40-50 years.

(GYSS #79): Finding Your Signature Sauce with Paul Angone

“We don’t resonate over our pretend perfection. We resonate over our shared struggles.”

Paul Angone is the best-selling author of 101 Secrets For Your Twenties, All Groan Up, a national speaker, and the creator of AllGroanUp.com, which has been read by millions in 190 countries.

Paul is back on the show! We discuss his new book, All Groan Up, and how to find your secret sauce. This is a topic I get asked about a ton: how do I find what I’m passionate about? We dig into this topic and his story.

(GYSS #78): Startups & Setting Yourself Up For Success with Dr. Tim Linnet

“Everyone has to start with a niche…find one group of customers that you can over service and make them extremely happy.”

Dr. Tim Linnet is the founder of RutaSleep’s Drink Coffee Today & Sleep Deep Tonight, a revolutionary sleep aid found in Rite Aid and Meijer stores nationwide. He graduated with his doctorate from University of the Pacific and went on to Harvard for post-doctoral studies in finance and statistics. He also founded WeDreamCenter.com, which helps small businesses launch their consumer product brands on retail shelves nationwide.

I wanted to interview Tim because of his knowledge in start ups and finding investment. We discuss how he got involved in the pharmaceutical industry, how to set up your early stage startup for success.

(GYSS #76): YouTube, Vlogging and Branding with Amy Schmitthauer

Amy Schmittauer is the Founder and Face of SavvySexySocial.com. Leading the charge in video blogging for business, she has grown a following for the site that has amassed more than 1.2 million video views. She is a proud beagle mom, coffee addict and shares most of her life via video and on Twitter.

I wanted to get Amy on the show because she is an expert in everything related to YouTube! If you’ve ever wanted to try out video in your content mix, this is the episode to listen to!

(GYSS #75): What Alex Berman Learned From Sending 1 million+ Cold Emails

Alex Berman is the Chief Marketing Sumo for InspireBeats and is responsible for generating over $12 million dollars in B2B leads this year. He and the team at InspireBeats have sent over 1 million cold emails to funded startups and software as a service companies in the last two years.

I got Alex on the show because generating leads through cold email is a particular effective tactic for lean startups. Cold emails are also a great way to build strategic partnerships with companies to build your pipeline as well. We discuss Alex’s journey as an entrepreneur and we geek out about everything you need to know about sending cold emails with great conversion rates.

(GYSS #74): Building A Dope Personal Brand with Rajiv Nathan

“At its purest and simplest form, a personal brand is the combination of how you see yourself and how others see you.”
Rajiv Nathan is a human Curious George always chasing realness, is Idea Lemon’s cofounder and Ambassador of Awesome. He shows you how to build a money personal brand and live a dope life.

I had Rajiv on the show to talk about the mystery that is personal branding. We talk about his background, the epic road trip they took across America a few months ago and how to build a kick-ass personal brand. We get real for a little bit and he helps me define my personal brand.

(GYSS #73): The Art of Adventure and Its Role In Our Happiness with Derek Loudermilk

Derek Loudermilk hosts the top rated Podcast, The Art of Adventure, and is an author as the Good Men Project. Derek is a former professional cyclist and scientist who now travels the world full time. After discovering a new species in 2012, Derek decided to leave science to impact people more directly. His mission is to help you do something that has never been done before.

I had Derek on the show to talk to us about how adventure can mix with our daily lives. We chat about his shift from scientist to entrepreneur and adventure and its impact on our happiness.

(GYSS #72): Overcoming Lack of Funding with Crowdfunding Expert Brandon T. Adams

“If you believe in something…and you focus on it and consume it through your mind and work at it, you’ll achieve it.”

Brandon T. Adams is an Inventor, Entrepreneur, Author, and Host of University of Young Entrepreneurs Podcast. Having Invented Arctic Stick, and buying a tri-state Ice distributorship at just 22 years old, he recognized the main obstacles of getting started–lack of Funds and Resources. He launched the University of Young Entrepreneurs to help support other entrepreneurs and assist them with getting their ideas funded.

I wanted to get Brandon on the show because he knows the ins and outs of crowdfunding, which is super hot right now! We break down the different types of crowdfunding platforms, how to run a successful crowdfunding campaign and his entrepreneurial background.

(GYSS #71): Working with EDM Artists and the Realist’s Perspective on Passion with Sam Matla

“You become passionate about something after you become good at it.”

Sam Matla is the founder of EDMProd, a blog & resource website aimed at helping electronic music producers make better music. He’s also the author of The Producer’s Guide to Workflow & Creativity, which aims to help producers overcome creative problems.

I wanted interview Sam Matla because he’s been able to take a passion of his (EDM music) and turn it into a business helping other EDM artists. We talk marketing, EDM and how to turn a passion of yours into a business.

(GYSS #70): Killer Email Techniques & Templates For Networking and Outreach with Danny Rubin

“You have to give before you get.”

Danny Rubin is a communications expert for the millennial generation and the author of the new book, “Wait, How Do I Write This Email?”…a collection of over 100 email templates for networking and job search. You can find more of his insights on his blog — NewsToLiveBy.net — which highlights the career advice “hidden” in the day’s top stories.

I wanted to get Danny back on the show to share his new book! We dig into detail about everything a millennial entrepreneur or businessperson needs to know about email: how to land interviews, how to network and how to connect with potential clients.

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